The Innovation and Technology Conference for Information Professionals • Knowledge and Information Management • Library Systems • E-Resources • Digital Libraries • Search
Internet Librarian International, 27 & 28 October 2011, Copthorne Tara Hotel, London, UK
 Navigating the new normal — strategies for success
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Thursday 27 October 2011
 
Welcome and Opening Keynote
 
How the Future Internet will Shape Libraries
09.00 – 10.15
, Leibniz Information Centre for Economics, University of Kiel and Professor of Computer Media

With a background in both computer science and digital libraries, Klaus Tochtermann shares his vision of the future of the internet and how it will affect information professionals and libraries. Changes in publishing strategies, information distribution models, and search behaviour present both risks and opportunities for internet librarians. At the German National Library of Economics, Tochtermann has introduced innovative use of new technologies, social media, and international professional networking, including EconBot and EconBiz. Exciting developments lie ahead for those in the information sphere.

 
Coffee break and Sponsor Showcase opens
10.15 – 10.45
 
Track A - Technology Developments and Trends
 
A101 - What's on the Technology Horizon?
10.45 – 11.30
, UK Web Focus
, Digital Services, Stockholm Public Libraries

What’s happening on the technology front line? Technology experts discuss how today’s cutting edge developments could impact information use and provision in the near future, and disrupt the way we work and the services our users expect us to provide. From new devices to new ways of engaging users, what are the implications and opportunities of technological innovation for libraries? Come and find out.

 
A102 - Taking Control of Technology
11.45 – 12.30
, Reynolds Porter Chamberlain LLP (UK)
, Department of Communication and Systems, The Open University

In the new normal world, experimentation and non-traditional technology implementation are one way to stay ahead of the game. Andrew Woolfson explains how law firm RPC have developed ‘Edge’, a new social platform designed to understand the way people work, married to the attributes of social media within the unique demands of a legal environment and the broader business context. Tony Hirst reveals how non-developers can bypass the IT department and mash up their own web apps, from rich interactive visualisations to powerful, realtime current awareness monitoring systems. 

 
Lunch break and visit the Sponsor Showcase
12.30 – 13.45
 
A103 - New Ways of Analysing to Prove Value
13.45 – 14.30
, Bailey Solutions
, Cervone and Associates

Library collections are going digital and librarians are increasingly using social media. One way to determine if these resources and activities benefit the organisation is through evidence-based analysis. Students at Liverpool  John Moores University use blogs, wikis, Twitter, Facebook and Foursquare, as well as the library website. The challenge is to look at all avenues of the library's web presence and determine cultural shifts that need to be  made. Frank Cervone will explain how librarians can use scientific methodologies for analysing social networks, to ascertain whether using social media is having the desired effect. From both libraries, lessons can be learned  that affect other institutions' web presence and convey the value of the library.

 
A104 - Innovations in Usage Analysis
14.45 – 15.30
, University of Huddersfield
, University of Huddersfield
, University of Manchester

A study at the University of Huddersfield found a strong correlation between library use and final grades. The latest findings from the JISC-funded Library Impact Data Project extends the research across eight campuses.  Charnock and Land discuss the SALT Project (Surfacing the Academic Long Tail) which mines circulation data to uncover the value of under-used materials for research. At a time when the value of libraries, both academic and public, is being questioned, proof of a positive link between library usage and educational attainment could provide libraries with a strong argument to demonstrate their continued worth to educational institutions and to wider society

 
Tea break in the Sponsor Showcase
15.30 – 16.00
 
A105 - Cutting-Edge Technology Projects
16.00 – 17.00
, Institute for Research on Labor and Employment, University of California - Berkeley
, Ministry of Culture - Department of Public Libraries
, Ministry of Culture - Department of public libraries

Three libraries from around the world are working on exciting projects related to recent breakthroughs in new technologies. The Norwegian University of Science and Technology is looking at the practical creation and hosting of  linked data, with particular interest in using semantic technologies to leverage content across multiple sites and media; this has led to changes in technology and the library organisation. The University of California, Berkeley  is studying recent breakthroughs in data retrieval using a new form of analytical software widely known as “meaning based computing”. MBC analyses language patterns in ways that mimic human reasoning. A meta-union  catalogue project in Belgium has adopted web 2.0 functionalities, customisation options and content enhancement from social networks. Learn about the implications of these new technologies for your workplace.

 
Track B - New Models for the New Normal
 
B101 - Not So Secret Weapons - Advocacy and Influence
10.45 – 11.30
, Surrey County Council Library Service
, Red Deer Public Library

In mid-2010 Twitter brought together a group of information professionals from across the UK who were concerned about the future of public libraries. These virtual discussions on Twitter led to the formation of the national campaign Voices for the Library. Within two weeks, a website and various online social networking presences had been set up for the campaign and strong support from inside and outside the profession was quickly established. In Canada, The Red Deer Public Library is the licensee and a key partner in planning for the first TEDxRedDeer conference. This gives libraries an opportunity to take a leadership role in their community, connecting with decision makers, influencers and library customers in a new way. Find out how the event was planned, what went wrong, what went right and how others can learn from the Red Deer experience. 

 
B102 - Visibility and Collaboration in Digital Domains
11.45 – 12.30
, Uppsala University Library
, Uppsala University Library
, University of Strathclyde
, University of Strathclyde

How can digital materials be made more visible in the physical library and how can the physical library become both a social and a learning space? Uppsala University Library is experimenting with QR codes, TV monitors, photo frames and skills. Although the trend is toward digital collections, print books are still in demand. As digital libraries evolve from content-centric systems to person-centric systems, Buchanan and McMenemy highlight how emergent public library collaboration in the UK offers the opportunity to enhance and extend services. 

 
Lunch break and visit the Sponsor Showcase
12.30 – 13.45
 
B103 - Marketing your Resources
13.45 – 14.30
, Public Libraries Singapore, National Library Board Singapore
, Providence College
, Bryant University
, Eduserv

To actively promote its e-resources collection, the National Library Board Singapore has employed a layered strategy, from awareness across the general public to educational sessions customised for specific target groups. Providence College and Bryant University share how they are using QR codes, ebranding, mobile technologies and more – many at little or no cost – to create eye-catching marketing campaigns targeted at their communities, while promoting and utilising all modes of access and delivery. Tom Edmonds will look at the challenges faced by libraries in delivering value for money and the tools available to optimise e-resource spend.

 
B104 - Rethinking Library Websites
14.45 – 15.30
, Office of the General Counsel, EBRD
, Wellcome Library, Wellcome Trust

The European Bank for Reconstruction and Development put forward a business case for developing an extranet for its legal department and is now developing a system to share information with external law firms and the legal reform community. This case study shares successes and failures that the project has encountered. The Wellcome Digital Library engages a global audience with meaningful content and a vibrant web presence. Content strategy for its new website involved auditing the current content, identifying gaps and areas of improvement, measuring  success through user research and analysis, and developing a sustainable plan to create engaging new content. 

 
Tea break in the Sponsor Showcase
15.30 – 16.00
 
B105 - Efficient and Effective: Case Studies for the New Normal
16.00 – 17.00
, South Australia Health Library Service
, Knowledge Management & Exploitation, Defence Science and Technology Laboratory MBPsS
, Defence Science and Technology Laboratory

How can information professionals confronted with a myriad of resources make correct choices and maintain levels of service – particularly with less money to spend? Management options, using the health sector in Australia as an example, include looking at the types of resources available and evaluating them in light of budgets, patron needs, and usage patterns. What about an organisation with no clearly defined information management policy that is heavily geared towards creating content? The SQA is rolling out an enterprise content management system and pushing the ideas of social software and shared ways of working. As a government body that conducts and sponsors research, Dstl is piloting different methods for eliciting knowledge to make the most of the knowledge it generates and curates. This means encouraging an institutional cultural change from “need to know” to “need to share”. 

 
Track C - Transforming Resource Management
 
C101 - The e-Book Revolution in Libraries
10.45 – 11.30
, Outsell
, Bookboat/Main library, Lindaas Public Library

e-Books and e-publishing of all kinds continue to evolve. Kate Worlock of industry analyst firm Outsell takes a look at some of the publishing trends underlying the eBook revolution, and explores the impact on libraries and information services. The non-physical format of electronic literature poses particular challenges for libraries – Thomas Brevik sums up the experiences of a year as embedded librarian in the ELMCIP project and the presentation of electronic literature at Bergen Public Library. 

 
C102 - On the Move: Library Services on Mobile Devices
11.45 – 12.30
, Kimberlin Library, University of Nottingham
, Princeton University Library
, Princeton University

There are significant promotional and support issues for libraries offering mobile applications. Alison McNab explores the challenges of reference management software delivered via web and mobile applications that can be used by researchers on the move. Princeton University library set up a project to purchase several new electronic devices for library staff to experiment with in preparation for the launch of a library programme to circulate electronic devices (Kindles, Nooks, iPads, and ARCHOS tablets) to its patrons. Trevor Dawes and Jennifer Baxmeyer provide insight and practical information on how participants can develop a similar programme in their own organisations. 

 
Lunch break and visit the Sponsor Showcase
12.30 – 13.45
 
C103 - Experimenting with e-Resources
13.45 – 14.30
, Global Knowledge, KPMG
, Global Knowledge, KPMG
, Euromonitor International

KPMG is a global business with over 130,000 employees many of whom need access to mobile knowledge and information services. As Director – Global Knowledge Business Leader, Ceri Hughes understands what it takes to keep a dispersed workforce informed.

 
C104 - Transforming Consortia
14.45 – 15.30
, Public Libraries, London Borough of Enfield London Libraries Consortium
, Illinois Institute of Technology
, Missouri Library Corporation

The London Libraries Consortium brings economies of scale and benefits to more than two million library users. It is much more than a procurement vehicle, and works across geographical borders and political boundaries to meet the needs of its diverse communities. This session explains how technology underpins the drive for growth, and how the consortium model can be used to gain a voice for library services with politicians and policy makers. Library consortia in the US are experiencing a need to reaffirm their relevance, both because of budget and new ways of acquiring and managing information. The transformation of a consortium in Missouri involved redefining itself to help libraries remain focused on their primary mission. 

 
Tea break in the Sponsor Showcase
15.30 – 16.00
 
C105 - Beyond Digital Collections
16.00 – 17.00
, Rightscom Ltd
, University of Leeds
, University of Leeds
, University of Nottingham

In the UK the government is radically changing the way teaching is funded. This has serious implications for JISC Collections, which is reviewing its banding scheme. Hugh Look presents the first comprehensive review of the scheme and explains its effects on libraries. Leeds University is being asked to manage all kinds of object types, including open access publications, video, data sets, images and more. Success requires rethinking services and workflow while engaging with faculty. Open access is now well established in academic libraries. Changes in the publishing industry have led to experimentation with different models, with thousands of journals now offering some form of open access publishing option. A study carried out by Nottingham’s Centre for Research Communications investigated academics’ beliefs and behaviours and suggests ways to encourage open access publishing. 

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